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Feb 8, 2016
Everything Lubbock - Even though many people will tune in to see whether the Broncos or Panthers will be the next Super Bowl champ, chances are the advertisements are just as big an attraction as the game. Some Texas Tech researchers are using some cutting-edge research to find out exactly why some ads work, and some don't.
tags: College of Media and Communication, Texas Tech in the News
Feb 8, 2016
USA Today - The southwestern United States has already begun a long-predicted shift into a decidedly drier climate, a new study looking at the last 35 years of weather pattern concluded.
tags: Texas Tech in the News
Feb 5, 2016
Wines & Vines - Texas A&M AgriLife Extension Service announced Jan. 18 that it is hiring four viticulture program specialists to work in four different regions around the state. Gov. Greg Abbott signed a bill in June 2015 that created and funded the positions located in Fredericksburg in the Texas Hill Country, Lubbock in the High Plains, College Station near the Gulf Coast and in North Texas.
tags: Texas Tech in the News
Feb 5, 2016
The Fort Stockton Pioneer - The Fort Stockton Historical Society began an oral history project in early January. The Historical Society has recruited the help of Texas Tech's artist-in-residence and Southwest Collections staff member Andy Wilkinson to record interviews onto audiotape for Pecos County part of the collection.
tags: Texas Tech in the News